Rama Bijapurkar is one of India's most respected thought leaders on market strategy and consumer related issues in India. She is also a keen commentator on social and cultural changes in the evolving liberalizing India. She has her own market strategy consulting practice and works with an impressive list of Indian and global companies, guiding the development of their business-market strategies. She describes her mission as bringing "market focus to business strategy". Rama serves as an independent director on the boards of Infosys Technologies, CRISIL, Axis Bank, Godrej Consumer Products, ENIL (Radio Mirchi), Give Foundation (a not-for-profit company), Subhiksha Trading Services Ltd. and Mahindra Holidays & Resorts India Ltd.
Her latest book, "Winning in the Indian Market - Understanding the Transformation of Consumer India", is available at Amazon here.
1 comment:
Two most inspiring speakers were, CK & Rama. All kudos to TIE for arranging them.
Nishikant
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